Out of the tube, the primer is a pink-peach colour but it blends and dries invisibly. This product is an illuminating primer so it contains light-reflecting golden shimmer. Although that seems quite scary for a face primer, I assure you that it is not as glitter-packed as it sounds (I hadn't even noticed the shimmer until I looked up the description online!) but it does help to give your face a subtle glow. The consistency of this primer is very different from any other I've tried. Instead of the matte, "blurry" application I was used to, this primer applies much more like a creamy moisturiser. It does dry matte, but it doesn't feel dry at all and it really helps keeping my face moisturised without being greasy.
I have to say, I am very impressed with this product. After just one use, I noticed a huge difference in how well my make-up lasted that day. I found that it kept the oiliness at bay for several hours, which is a huge improvement on the two oil-free hours I might get without a primer. This helps to keep my make-up in place with minimal touch-ups for almost an entire day(!) which was exactly what I was hoping for with this product.
The only downside of this primer is the scent. It has a strong sugary smell which I find to be a little off-putting, especially when I can still smell it on my face through my foundation.
Overall: This primer works perfectly for me and I've been using this primer every single day since I bought it. I would definitely recommend it.
What is your favourite primer? What are your thoughts on this one? Thanks for reading!